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Jessica Simpson close up

Jessica Simpson Gets 'Em Going With Arched Back Yoga

By Rebecca Cukier

Jessica Simpson is making Instagram sweat, and quite literally. The 40-year-old actress, singer, and clothing designer has been going full-throttle promoting the latter as Jessica Simpson Style continues to expand its empire - turning $1 billion in 2015 sales, the "Dukes of Hazzard" star's brand is still going strong, now branching into self-care, cosmetics, and its "Fiend" fragrance. The weekend brought Jessica's label offering up fresh promo, and with an arched back yoga pose, it was something Simpson herself knows all too well. Check it out below.

Knows Her Yoga

Jessica Simpson yoga moves

Scroll for the photo. The above one made 2020 headlines as Jessica continued to flaunt the staggering 100 pounds she dropped in 2019, with the mom of three, of course, wearing her own brand head-to-toe.

A little sneakier this time, and posted to the Jessica Simpson Style Instagram, was a photo showing an arched back Warrior yoga pose, but Jessica's label hadn't selected its CEO to feature. The shot, showing a woman in colorful floral-print spandex via leggings and a sports bra, let someone else take the honors.

Keep Scrolling For The Photo!

Jessica Simpson by a bath

Jessica, bowing out this time and allowing a model to take the wheel, nonetheless seemed to be promoting an area she's familiar with. The blonde's brand, showing a yoga mat session, zen vibes, and doing a good job promoting the extensive sportswear range offered, captioned its photo:

"Monday Motivation: Make time for YOU. New fitness bundles and fresh active prints now on #JessicaSimpsonActive."

Unsurprisingly however, promos featuring the stunner herself prove far more popular. Especially when it's Jessica caught in a snowstorm and in a snakeskin bikini. See it after the stretch!

See The Snow Bunny Bikini!

Jessica Simpson in shorts by an RV

Earlier this year, amid promos showing Simpson slurping spaghetti in kitchen stilettos and even getting caught in her undies from inside a suitcase, the star made headlines for a jaw-dropping snakeskin bikini shot taken in snow. Jessica was, however slammed for the image as fans suggested it had been heavily edited, something that got a 2.0 with her bathtub robe shot as users alleged the Photoshop wand had been put to work.

Keep scrolling for the snow bunny shot, plus her 100-pound weight loss!

Dropping 100 Pounds

Jessica Simpson in bikini in snow

Jessica continues to make headlines for shedding 100 pounds in just six months after welcoming third baby Birdie Mae. The whittled-down figure came with Jessica walking up to 10,000 steps a day as she followed an egg and egg-white heavy diet, one also including parmesan cheese for treats. In 2020, and while speaking to Hollywood Life, Jessica admitted she still treats herself - mac and cheese is her vice, but it's balance for the star who works out before the "kiddos" get up.

Scroll for Jessica caught in undies inside a suitcase!

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